Creating Fast-Feeling Web Apps

Website performance directly impacts user experience, engagement, and revenue. A fast website leads to higher conversions, while a slow one drives users away. Perceived performance—how fast a site feels—is a critical but often overlooked aspect of web performance.

This session dives into practical techniques to make web apps feel instant, even when they are not, helping developers create smoother, more responsive experiences that drive real business impact. Topics will include reducing layout jank, optimising loading indicators, seeding the data, image loading optimisation, optimistic UI, and much more.